
Portfolio
Mobile Case Studies
Word of mouth is the best marketing in the world still!
The Groq Health app was born out the very successful and famous Comite Center. Dr. Comite had a vision to take her tried and true methods of providing holistic health care and distill it in an app. To be able to accomplish that we had to balance a mixture of real world clinic visits with world class health care.
FORM had a unique mobile app that was able to track your power and olympic lifts via a barbell collar. It was a great mix of hardware and software, containing 8 accelerometers and an altimeter it was able to read speed, height, and lift.
Working with some of the best in the game industry on a TBA mobile game, was an amazing experience. Leading the charge on rough design, initial user flows and gameplay, as well as look development.
The Pandemonium app provides a way for screenwriters to get their screenplays read, sold, and perhaps turned into a movie.
For casino properties, player development is the frontline of defense. Hosts use the app to move players into their pipeline to drive sales, events, offers, and hotel reservations. After several rounds of user interviews with player development managers, host managers, and hosts; we put together a working prototype that could be built in one quarter using AGILE processes.
Desktop Case Studies
Word of mouth is the best marketing in the world still!
Organic traffic is the best traffic. We created thousands of pages to drive more traffic to our site.
The backside is just as important as the user side. A lesson in building a product for external and internal users.
I did a project for a marketing tech company. They needed to build out their segment builder. Segments are everything when it comes to marketing appropriately. My client needed their clients to be able to search, segment, and create.
For any B2B, data analytics company, reports are HUGE. Pathmatics was in the perfect position to release a simple report builder that would allow their brand name clients to download the best marketing analytics data in the world. We worked together with users and the product team to release a report builder that made getting competitive analysis easier and faster than previous efforts.
Rivet, a Santa Monica startup, that wants to become a major player in helping you manage your subscriptions came to me to create their first-time user flow and help establish their UI
For most casinos, a post forma is done around 90 days after their campaign. This is a problem that has multiple reasons, but the most quoted reason from users is: busyness.
The most revolutionary slot floor product to ever come be released. It does the work of dozens of analysts and allows slot floor operators to see which machines they should add, remove, move, or reconfigure.
Clunky, old, programmer-built dashboard for a global telematics company. Hidden menus, no usability flow, Windows 2000-esque appearance. Time for a refresh!